“According to global consulting firm McKinsey, brands that improve the customer journey can see revenues increase by 10% to 15% while lowering costs by 15% to 20%”
With the upcoming business challenges, what are you doing to improve revenue and reduce cost?

By Shubhi Agarwal on Inc42 Media
Why Startups Should Focus On Perfecting Digital Customer Experience
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Brands have made social media platforms an integral part of their communication strategy to build a vibrant online community that improves their interactions with both existing and potential customers
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According to global consulting firm McKinsey, brands that improve the customer journey can see revenues increase by 10% to 15% while lowering costs by 15% to 20%
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Let’s look at some of the indicators that show how customer experience has evolved over time